As Executive Director of StratSense + Consulting, I have assisted companies in different market sectors to achieve results in their commercial and performance optimization initiatives. Some examples are listed below:
Worked with a leading industrial conglomerate to redesign its sales model, boosting sales teams productivity by 25 percent and increasing retention rate by 10 percent in its top priority customer segments.
Designed go-to-market model for mobile applications global player, increasing the new subscribers rate by an average of 20 percent.
Helped develop strategic plan, balanced scorecards and execution dashboard for a regional media and entertainment company to meet its revenue and market share targets.
Built commercial plan for a top tier winery to reach a highly competitive positioning in the US and Canada main distribution points.
Led high impact sales reengineering projects for industrial goods company with increased sales outcomes.
Developed commercial plan for industrial goods company reaching a 23 percent increase in sales.
Led interactive marketing strategy for a high technology distribution network achieving 15 percent average improvement in training indicators and 35 percent increase in site visits.
Assisted several global high technology companies in the areas of Strategic Planning, Competitive Strategy and Marketing & Communications leading to consistent sales increase and positive results in margins and market share.
In addition to my consulting practice, I teach two MBA courses: Marketing and Management 2.0, in the UADE Business School (Buenos Aires, Argentina) where I also lead In-Company Programs for high ranking business executives.
Prior to my experience as a consultant, I have headed regional positions in the areas of Marketing Communications, Product Marketing, Strategy and Business Development for a broad set of solutions (WiMAX, LTE, WLA/WWAN, Mobile Computing, Cable Solutions and Mission Critical communications). On all those roles I have led numerous public speaking engagements.